Clio Goldbrenner x Generation WOW
Discover the awareness campaign on children’s cancer we co-created to launch this limited-edition handbag for spring-summer 2024!
Clio Goldbrenner, the Belgian handbag label known for its stylish designs, and Generation WOW, a vibrant network of female entrepreneurs, joined forces to support KickCancer. The result?
This limited-edition HYBRID 'BETTER TOGETHER' handbag (meanwhile sold out due to great success). It’s a versatile bag in metallic nylon that covers all your day-to-day needs and can be turned inside out!
A group of strong female entrepreneurs who have been supporting KickCancer for a long time promoted the launch! This resulted in a new awareness campaign putting the specific problems of childhood cancer in the spotlight.
All proceeds of the sale were given to KickCancer to achieve its mission!
A special thanks to:
- Olivia Borlée – Unrun
- Valentine Witmeur - Valentine Witmeur Lab
- Ann Ramaekers & Charlotte van Bladel – oSérieux
- Sophie Johnen – MYA-BAY
- Florence Derck - DEMAIN Art
- Philipinne François – DEMAIN Selection
- Barbara De Beir & Angelique Foré - Generation WOW
- Marie Mys - Clio Goldbrenner