4.1 Donations and legal obligations
If you make a donation, we process the information necessary to manage your contribution and comply with our legal obligations. This includes your name, contact details and address.
We use this data to:
- process your donation,
- send confirmations,
- keep accurate records of your contributions.
Where applicable, we are also required by Belgian law to collect and process additional information for tax purposes, including your national registration number.
This information is shared with the King Baudouin Foundation, which manages the KickCancer Fund and is responsible for issuing the official tax certificates. The King Baudouin Foundation acts as a separate data controller for this processing.
4.2 Communication purposes
We use your data to communicate with you and keep you informed about our work.
For example:
- If you subscribe to our newsletter, we use your email address to send you updates about research on children’s cancer and our activities.
- If you create a fundraising page (such as for RUN TO KICK), we use your details to support your initiative/participation and communicate with you.
- If you contact us, we use your information to respond to your request.
We may also contact you to inform you about our activities, fundraising campaigns and ways to get involved.
In addition, we use data to better understand how supporters engage with our work and to improve our communication and fundraising activities.
You can unsubscribe from our communications at any time.
4.3 Marketing and advertising
We use digital tools to better understand how people interact with our website and to reach potential supporters.
This may include working with platforms such as Facebook (Meta), Instagram or Google to:
- measure the impact of our campaigns,
- show relevant content to people who may be interested in supporting KickCancer,
- reach audiences similar to our existing supporters.
These tools may use cookies or similar technologies to collect information about your interaction with our website, such as pages visited or actions taken.
We only use these tools where required consent has been obtained through our cookie banner. These third-party providers may process your data independently under their own privacy policies and act as separate data controllers.