Events

ÉCLAIR DAY

Be a smart cookie: participate in Eclair Day!

Practical info

Date
14.03.2026
Location
Everywhere in Belgium

Éclair Day is Belgium’s sweetest way to support children with cancer. Once a year, hundreds of passionate bakers across the country whip up delicious éclairs to give children, adolescents and young adults with cancer a brighter future.

Whether you’re a baker ready to join the movement or simply a foodie with a sweet tooth — pencil in 14 March 2026!

  • For bakers

    Sell your éclairs to kick childhood cancer Join us on Saturday, 14 March 2026, for the 6th edition of Éclair Day. On this day you’ll sell your eclairs to help kick childhood cancer by every pastry sold. 100% of the sales price goes to KickCancer to fund research. Let’s unite our efforts for better treatments for children with cancer!

  • For foodies

    Care for the kids and eat éclairs! Once a year, indulgence is a good deed: enjoy a delicious dessert and give childhood cancer a taste of its own medicine! Find your favourite bakery and treat yourself for a good cause! Do you want to convince your local baker to participate? Become an Éclair Day ambassador. Download our Ambassador Kit (FR & NL) and share the information about this fun action.

Participating bakeries

It has been 6 sweet years!

Delphine Heenen and Éclair Day’s godfather, Pierre Marcolini, launched the event with one simple challenge: sell as many éclairs as possible in one day to kick paediatric cancer.

Since then, it has grown into a joyful nationwide movement with Pierre and over 500 supportive bakers donating their time, craftmanship and ingredients.

Whether you are a baker or a foodie, join us in this campaign to knock out childhood cancer, together!

Éclair Day in your company

Ready to kick childhood cancer with your team and colleagues? Commit your team to take a delicious, kind, and supportive break, and contribute to fund research on paediatric cancer. More info will follow soon.